Promiseland Independent
Financial Planners Financial Advisers
As an independent financial advisory firm, we have stuck to this principle from day one so that our clients benefit fully from impartial advice and put in place the best-suited financial plans.
By being “INDEPENDENT”, we offer impartial financial advice that is in the clients’ interest instead of providing biased advice that is unduly influenced by our business partners’ sales quotas or higher commissions.
To understand more about the "Independent" word
Drawing inspiration from the historical Promised Land, our company promotes values of a life well-lived and a legacy well treasured. A life centred on values of family and community held together by trust.
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Driven by ideals beyond business, our pioneers championed client’s interest by founding the first independent life insurance brokerage in Singapore in 1991. Upholding the non-negotiable principles of independence and varied choices for clients, Promiseland became the forerunner for the Independent Financial Adviser…
Founder and Chairman, David Choo, one of the early few who took the road less travelled when he set up Promiseland in 1986 and how by the grace of God, saw it grow…
While others pay lip service to “clients interest first”, we build our business and stake our future on it. Our business philosophy and business model and approach are all geared towards “what’s best for clients is best for us.”…
We believe clients deserve the best. We are prepared to provide not just “reasonable basis” advice but “fair and objective” advice – a world of difference for clients. While others count the cost, for us every client counts…
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Believing that a rising tide lifts everyone, our leaders and practitioners commit themselves to lifting the professionalism standards of the financial services industry and public financial literacy…
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